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Advertising Quiz

Choose the correct answer:

1. What is a Banner Ad?

2. Which term refers to content that matches the platform but is labeled as sponsored?

3. What is the main purpose of Brand Awareness?

4. What does Geotargeting refer to?

5. Which term describes the unconventional strategies to promote a product that are often surprising and creative?

6. What does ROI (Return on Investment) measure?

7. Which term refers to the rules regarding the handling of personal information in digital advertising?

8. What is False Advertising?

9. What is the main goal of Lead Generation?

10. Which term refers to the percentage of visitors who leave a webpage without interacting?